My next app.
Credit Karma, the online credit monitoring service backed by $3 million from SV Angel, Founders Fund and others, has shot up to become the #1 Financial app in the Apple App Store and #22 overall, only a day after its mobile debut. Like its online counterpart, Credit Karma Mobile brings credit monitoring to your iOS device, and notifies you when certain events are reported on your credit report.
And yes, it’s actually free, not free*.
Thanks to less-than-reputable companies which have, in the past, tricked users into signing up for “free*” credit reports which come with strings attached (i.e., monthly charges), Credit Karma has to fight the perception that “free” actually means “watch out, it’s a trap!” So to be clear, the company doesn’t monetize its service by charging users – instead, it operates as an ad-supported company by allowing banks and other financial services to target ads based…
View original post 198 more words